I love to create and I’m always challenging myself to grow, ‘the harder I work the luckier I get’ is a truth that I know.
I have a passion for clear and clever design, where the needs of users and stakeholders align. It’s no secret that I’m a word geek - I love to write copy that’s fun and unique.
On my desk kneels a statue of a noble knight, with arms outstretched he holds a tool to write. It’s my pen holder, where my biro is stored - perhaps the pen really is mightier than the sword?
I create work with substance over style, based on user feedback and a little bit of guile, with excellent written and verbal communication, and a focus on driving innovation. I love to create things that connect with user’s emotions, backed by a strong knowledge of price, product and promotion.
In my career to date I’ve built out my capability; in UX and UI and testing usability. I’m also skilled in marketing and brand communications, plus journalism, sales management and business operations.
I design tabletop games; thanks to my over active imagination, and several of my prototypes are in line for publication. I’m powered by play and also caffeine; and I live to travel the world - now that I have the vaccine!